David A. Cleveland is a food system ecologist who has done research and project work on sustainable agrifood systems with small-scale farmers and gardeners around the world. He earned an M.S. in genetics and a Ph.D. in ecological anthropology from the University of Arizona, and is a Research Professor in the Environmental Studies Program, and the Department of Geography, University of California, Santa Barbara. His current focus is understanding the potential for, and working to create, food systems that support human and environmental health and social equity, including the potential for plant-based diets to improve nutrition, reduce greenhouse gas emissions and ecosystem damage, and promote food and environmental justice, in California, the US, and globally. This will require finding ways to work together to reorient the dominant neoliberal food system to serve the public good, taking back control from the private corporations that prioritize profit, including on our college and university campuses.